Peek Freans Sooper perfectly embraces the spirit of the nation on the 70th independence day of Pakistan. As the highest selling biscuit of Pakistan, the brand has grown into a household name for its quality and wholesome goodness, as well as for its positive and significant campaigns over the past two decades. Pakistan itself bears…
Meri Shaan Mera Pakistan is a street art campaign, initiated by EFU Life Insurance in Karachi. Last year, EFU Life Insurance, under the guidance of Commissioner Karachi, Mr. Ejaz Ahmed Khan, and his team of Commissioner Karachi Division, decided to come forward and start a CSR campaign “Meri Shaan Mera Pakistan” to reclaim the public spaces by wiping…
Heard about Karachi Literature Festival and then Islamabad Literature Festival, was an appreciable efforts by the founders of these literature festivals in the country with superb recipe of literate people under one roof for 3 days each at Karachi and Islamabad. This year they (Karachi Literature Festival) go beyond boundaries of Pakistan and went over…