The Pakistan Film Festival – New York, produced by the continuous efforts of Dr. Maleeha Lodhi (The permanent representative of Pakistan to UN) –managed by Catwalk Event Management & Productions, will kick off on the 2nd of December with a red carpet reception at the United Nations for Ambassadors & representatives accredited to UN, as well as the members of Pakistani media and film. The festival will continue for 2 days, showcasing some of the finest films to come out of Pakistan in an era when cinema is undergoing a revival in the country.
Catwalk Event Management & Productions is managing the event, bringing in a number of celebrities, film stars as well as directors and producers of the movies that are to be screened & featured at the festival. Catalyst PR is handling the PR of the festival.
The CEO, Frieha Altaf, expressing her views regarding the festival said,
“The Pakistan film festival 2016 will bring in a selection of some of the finest films coming out of the Pakistan Film industry after decades of its struggle and revolution. There is already a great buzz in New York for the event.”
Catwalk Event Management & Productions has, in the past, worked collaboratively with Dr. Maliha Lodhi on different projects, events and launches.
In 2005 Catwalk Event Management organized a fashion event at Dr. Maleeha Lodhi’s residence in London, followed by, “Pakistan Festival” that took place in London on 28th July 2007, for the designer Maheen Khan, under the High Commissioner of Pakistan to the United Kingdom – Dr. Maleeha Lodhi, in partnership with the channel, GEO. The street parade at Regent Street- London was followed by a festival in Trafalgar Square. This was a special celebration as in 2007 it was 60 years since Pakistan declared independence on 14th August 1947 and was one of the mega events hosted by Dr. Maleeha Lodhi & Catwalk Event Management .Three floats representing fashion, sports and entertainment were displayed at the event. Performances by famous Pakistani singers and celebrities, in the parade, such as Abrar-ul Haq, Hadiqa Kiyani, and Jawad Ahmed were enjoyed to the fullest by the Londoners on the entertainment float. Sportsmen such as Jehangir Khan and Waqar Younis also graced the event with their presence on the sports float and accomplished fashion designers such as Nomi Ansari, Maheen Khan and Deepak Perwani along with some of Pakistan’s top models were present on the entertainment float. The energy of the 25000+ crowd was amazing!
The Samsung Galaxy Note 5 launch last year at the Lincoln Centre, New York with the nationwide brand face, Fawad Khan. On August 13, 2015 Pakistan’s permanent representative to UN, Maleeha Lodhi hosted a dinner with, PR maven, Frieha Altaf for Pakistani superstar Fawad Khan at her residence. Among those present at the largely-attended event were Pakistanis and officers of the Pakistan Mission to the UN and Consulate General.
With great excitement, we look forward to the first ever Pakistan Film Festival at New York.
